Skip to content

Blokes United

Power of the beautiful game to inspire, heal and develop

Blokes United is a social inclusion football session, which was set up by the founders of Creative Football in Blackburn in 2017 to provide a support group for local men struggling with their mental health and wellbeing.  

These sessions have been so popular that over the past seven years, with the help of National Lottery funding, they have expanded to three other sites in Lancashire, supporting 250-300 people through their sessions each week, ranging from 16 to 80 years of age!  

Football is hugely popular in England and the love for the beautiful game runs deep in the veins of many. And that is why it provides the perfect vehicle to bring men together, to share their passion for the game and to open up about their mental health.

Members of Blokes United talk to each other on the pitch

Wayne Beck, co-founder of the club, recognised that there is often a stigma attached to men talking about their mental health, and those who might be willing to take that first step and seek support were often unable to access formal services due to 9-5 work commitments.  

They wanted to find a solution to prevent the decline in men’s mental health through the provision of an inclusive football session that was accessible and affordable for all. It was also their hope to have the opportunity to educate others of the importance of good wellbeing and spread the message that we all have different struggles, and that is okay.  

A football family 

And they have done just that. 

Through weekly drop-in football sessions, Blokes United have created a welcoming, safe space for men to come together to talk, build friendships and express themselves in ways they may not be able to elsewhere. For them, this is more than just football: this is a family.  

Each week they welcome individuals who have lost their social networks through work or family commitments, relationship breakdowns, unemployment, and bereavement. And you don’t need to the next Ronaldo or Messi to join in.

Watch a video about Blokes United

Wider support 

Time is built in before and after each session for attendees to offload their worries or struggles to one of the approachable volunteers who support each session. But the support on offer is also much wider than that.  

When asked "what do you do at Blokes United?", the answer for Wayne was simple: "Anything". He goes on to explain: "Football is the carrot the brings people together. In a broken system where most people are struggling, we promote peer support and unity.

"All the teams at Creative Football have lived experience of mental health, as we all have during our lives. It’s about promoting it's okay not to be okay. And by using our own experiences people realise they are not on their own.

"We get to know people and see the signs when they are struggling or need help or support and the ripple effect of that is people then support their peers who are going through similar experiences. Bring everyone closer and all whilst playing the beautiful game."

Alongside the one-to-one mental health support, Wayne and the team also help support their players to get back into work, training or volunteering. 

"Football is the carrot the brings people together. In a broken system where most people are struggling, we promote peer support and unity.

"All the teams at Creative Football have lived experience of mental health, as we all have during our lives. It’s about promoting it's okay not to be okay."

Wayne Beck

Co-founder of Blokes United

The sky is the limit 

And the great work does not stop there.  

Creative Football have a wide range of other offers to the local community, including social inclusion sessions, female-only sessions called ‘Girls United’, and the latest addition, Football to Fitness, providing walking football for those living with or recovering from long-term health conditions such as Parkinson's, stroke or other neurological disorders.  

Find out more

Creative Football

Sign up to our newsletter

You can find out exactly how we'll look after your personal data, but rest assured we’ll only use it to make sure you receive our newsletter, to understand how you interact with our newsletter, and to provide administrative information about our newsletter.